The BlogTalkRadio Blog

Isobella Jade, BlogTalkRadio host, author and model broadcasts live at the event today.

Isobella takes her show on the road today at 5:30pm ET to visit the Sephora in Time Square, New York City to experience the Pimp Your Lashes Event at Sephora with the Make Up For Ever brand. Pros are training ladies in the art of lash pimpin’ and providing them with the skills they can take home (plus a handy snapshot of the handiwork).

Our own Ms. Jade will be broadcasting live from the event and providing her usual advice and hints for women, especially those interested in the modeling industry.

Portfolio writer Liz Gunnison posted an article today entitled “Radio’s S.O.S.” that highlights the disruption of terrestrial radio by satellite and web entities.

Today’s Gunnison article sites two reasons terrestrial radio is hurting 1) content options for audiences is mushrooming and 2) the changing local advertising markets. Today’s post references an earlier Portfolio article from this week in which writer David Levine referred to BlogTalkRadio as “the dominant player” in citizen broadcasting. Gunnison writes:

Offerings on the internet include not only a wealth of audio streaming commercial-free, but now even the likes of BlogTalk radio—a site which essentially allows anyone to broadcast their own radio show for free over the internet…

And while internet offerings have long been stealing their share of listeners at home, terrestrial radio is steadily losing listeners on the road as well. Many cars now come equipped with options like satellite radio and mp3 device hookups, allowing drivers to listen to downloaded music and podcasts as they drive…

Our recent Reciva deal also indicates that Internet radio’s move to mobile will continue to cause static for terrestrial radio.

The focus for niche and on-demand entertainment that sources like BlogTalkRadio provide will continue to disrupt mainstream broadcasting business models. BlogTalkRadio’s diverse live and RSS enabled content will increasingly make it more appealing to advertisers seeking tailored ways to reach quality consumers - and for consumers to get relevant information that appeals to them. In addition, the business solutions programs offered by BlogTalkRadio provide easy, direct contact between businesses and their audiences in branded environments.

The article also quotes Barry Parr, a media analyst for Jupiter Research Group, who said “internet and satellite rivals can’t yet deliver professional-level coverage of local news.” BlogTalkRadio hosts are already challenging that assertion as well.

You may not know his name, you may not recognize his face, but you WILL know his voice. Update: note new time!

Don LaFontaine is arguably the most successful Voice Actor of all time.

The voice master is famous for recording nearly 5,000 movie trailers, and nearly 350,000 commercials, programs, files and other presentations.

Don LaFontaine, joins World Talk Live on BlogTalkRadio for an exclusive interview today at 5pm ET.

Hear the voice for yourself. Host Brett Cohen and Don will be taking calls. Don’t miss this opportunity.

Jeremiah Owyang is a senior analyst with Forrester Research and an expert in web strategy. He drops by BlogTalkRadio today to share his thoughts on business transparency.

Jeremiah often discusses business transparency as an element of a strategic online presence. A popular blogger and prolific Twitterer, Jeremiah will provide insights based on his experiences and his research on Media 2.Open today at 3pm ET.

Jeremiah’s blog, Web Strategy by Jeremiah, focuses on how web tools enable companies to connect with customers. He strives to help companies define and deliver community needs, business goals, and web technology for successful web programs.

Join them live today.

Nerd Herd to Dork Forest - Scott Krinsky’s got all the geek skills and today he la

Tonight at 7pm ET, Dork Forest brings you Scott Krinsky from NBC’s “Chuck.” Krinsky plays fellow Nerd Herder Jeff.

Krinsky is a stand-up comedian and actor. A previous role includes Darryl on “The O.C.”

Also on the show comedian writer Gary Lucy.