It was a pleasure to have BTR Host Lara Galloway, AKA MomBizCoach on BlogTalkRadio University this week. Lara is a business coach to mom entrepreneurs and was recently named by Forbes as one of the top 30 women entrepreneurs to follow on Twitter (She has over 20K Twitter followers:). In her interview she shares how she built her brand on BlogTalkRadio along with what she has learned from hosting her show since 2009. This is a don’t miss episode if you are using BlogTalkRadio to help promote your business, brand, book or project! Tune in here.
A great way to get started hosting your radio show on BlogTalkRadio is to do a test show. Like with anything, it really pays to practice. Doing a test show will help you to get comfortable with your studio and also educate you on what to expect when you do your first show.
We get a lot of questions from hosts on the topic of test shows so we decided to do a show all about on BlogTalkRadio University. Listen to our archived show to learn how to do a test show and also get some tips on the process while you’re at it! Tune in.
Exciting news for BlogTalkRadio hosts! Your listeners will now able to connect their BlogTalkRadio accounts to Facebook and begin automatically sharing the BTR shows they are listening to on their Facebook timeline, in addition to seeing what their Facebook friends are listening to on the network.
What It Means For You
As a host on BlogTalkRadio, your show will now gain exposure to a much wider population and be more easily discovered by new listeners, in addition to boosting engagement with your current audience. BUT for this all to happen, you need to communicate this new feature to your current listeners.
How To Get Your Listeners On Board
Let your listeners know that they can now easily share their love for BTR hosts like yourself with their Facebook community and discover new hosts from their friend’s Facebook timelines by connecting their BlogTalkRadio accounts to Facebook.
Instruct your listeners to go to BlogTalkRadio.com and click on the “Connect using Facebook” button at the top of the page and follow the prompts. You can encourage your audience to do so when you are on air, through your social networks, your blog or even by email so they can easily share your show with their Facebook network.
Read up on this FAQ we prepared and share it with your listeners so they have all the facts. Then, sit back and get ready to be discovered by a whole new audience of listeners!
Why We’re Excited
It has been amazing to read the recent successes of other companies such as Spotify, Pinterest, Vevo, Fab.com, Foodspotting that have integrated with Facebook to drive significant traffic increases and engagement with content on their site. We are very excited to be working with Facebook on this update and help our hosts get the exposure they deserve!
Need More Info?
We did a special BlogTalkRadio University show all about our new integration with Facebook. You can listen to the archived show here.
Last week, Apple came out with their brand new Podcasts app, which makes podcast content in iTunes much easier to discover and access on an iPad or iPhone. As a host on BlogTalkRadio, you can easily add your show to iTunes and benefit from having your content automatically included in the new Podcasts app and more easily found by users. What’s great about the app too is that your listeners can easily share your show with their networks via Twitter, Messages or Mail. Learn how to get your show on iTunes by listening to this BlogTalkRadio University segment or following the directions on this previous blog post.
After your show is up on iTunes, be sure to let your listeners know that they can easily subscribe to your episodes when they download the new, free Podcast app. All they have to do is visit the App Store on their iPhone or iPad and search for “Podcasts.” Once the app is downloaded, they can type your show into the search box and subscribe:
The app includes hundreds of thousands of podcasts in 40 languages and are grouped by topic (i.e. arts, business, etc.). Let your listeners know that they can discover other BlogTalkRadio shows in the app by just typing BlogTalkRadio into the search box:
We think the new Podcasts app is great for several reasons. Before, users would have to log into iTunes from their computer in order to download or subscribe to a podcast, but with this app, there is no need to have to use a PC to access your podcasts. Now, users can also stream episodes online or download them locally to listen to offline. And for those who prefer to manage podcasts on their PC, the app allows them to sync with iTunes. Most importantly, the Podcasts app gives your BlogTalkRadio show more exposure and makes it easier for your audience to listen anytime and anywhere!
You can read more about the Podcasts app here.
Many new hosts on BlogTalkRadio come to us for advice on how to get great guests, but big name guests are not the only way to grow and develop your show as we learned on a recent BlogTalkRadio University interview with BTR host, Halli Casser-Jayne. In the beginning, it may be difficult to land a famous guest, but what you can do is put some creativity into figuring out interesting angles to attract listeners and keep them tuning in. Over time and after your show has built up credibility and an audience, getting those big guests will get easier. You may even find yourself having to turn some away, as many of our more veteran hosts on the network have to do quite often.
Halli is new to BlogTalkRadio and the host of The Halli Casser-Jayne Show, Talk Radio for Fine Minds, which features guests from the world of politics, books, art, culture, and celebrity. Although her show is new to BlogTalkRadio, Halli is actually a seasoned interviewer in her own right. She started her career as a radio host on WNYW, served as a foreign correspondent in war-torn Central America and is the celebrated author of A Year In My Pajamas with President Obama.
In a short time on BlogTalkRadio, Halli has grown her audience of listeners very quickly, not only because of the caliber of guests she has on her show, but also because of the thought and creativity she puts into figuring out an angle for each episode. During our interview, she shared some tips and insight into interviewing and figuring out a sticky angle. That angle may not include a celebrity guest, but it could be about a topic that is trending or popular or just plain interesting. For instance, Halli mentioned that one show she did all about ice cream was actually one of her most popular episodes. In addition, she has hosted shows on topics such as film noir, street performers and more. Tune in to Halli’s interview to get the lowdown from an expert host. Listen now.
We just did a show on Planning Committee all about tips on creating an audio intro for your BlogTalkRadio show that attracted our highest number of live listeners! Apparently, the topic is one that a lot of our hosts are wondering about and we were happy to provide some info on the topic.
An audio intro is a great way to add a fun element that your listeners can identify your program with. It’s actually another opportunity for you to personalize your broadcast and show your listeners a bit more of yourself, whether it be in the music you select or the way you write the intro script.
If you choose to use our platform to create the intro, it’s also a great way to get comfortable using the studio and working with audio clips – kind of like doing your first test show. There are 3 ways to go about creating an intro and a number of tips to keep in mind that we covered on this episode of Planning Committee. Tune in here.
We recently had the pleasure of interviewing Rick Tocquigny, BlogTalkRadio host of Life Lessons and Transformed Traveler, on a Planning Committee episode. Rick has been a host on the network since 2009 and just completed his 800th episode. He shared how he has built his show into a profitable enterprise that has helped grow his business, Bella Figura/Artbeat and led to launching a greeting card company, book deals with big name publishers like Harper Collins and now work on a travel TV show pilot sponsored by Samsonite and Hyundai. Tune in to hear some valuable advice from Rick on interviewing, marketing your show and how he went from having to reach out to guests to now being hounded by too many guests to interview. Thanks Rick for joining us! Tune in here.
The great thing about being a host on BlogTalkRadio is that not only do you get to create your own live talk radio show, but you can also make money while you’re at it. Just this week, we did a BlogTalkRadio University show all about our Affiliate and Revenue Sharing Programs, which you can listen to here. We had special guest, Mike Shelton, our Director of Marketing Acquisition at BlogTalkRadio, come on to break down our Affiliate Program, which he runs.
Here are the programs in a nutshell, which will help you to understand why being a part of both programs is a win/win for you. Did we mention, they are free for you to join?
How does it work? You place BlogTalkRadio banners and text links, that we provide to you, on your website or blog. Each time, someone clicks through and signs up for one of our Premium, Plus or Pro packages you get paid from $25 to $175.
To join the program, click here.
Revenue Sharing Program
How does it work? Earn 35% of advertising revenue for advertising impressions (video, audio, banner) displayed to your BlogTalkRadio listeners that visit your profile or episode pages.
To join the program, click here.
Of course the income you generate from both programs varies and is dependent on how much work you put in to marketing your show. The more traffic you can drive, the more revenue you can generated for yourself. For tips on marketing your show, visit Marketing Club and to listen to the entire broadcast on the topic of Affiliate and Revenue Share, click here.