by Deb
Every now and then on this blog, especially when talking about SEO, we mention the “long tail.”  For someone like me who has been working online for the past decade, this phrase doesn’t get a second glance. For those of you who are new to attracting the attention of search engines, as well as [...]

by Deb Ng
I’m often asked by BlogTalkRadio hosts how they can bring in search engine traffic to their BlogTalkRadio show pages. The best way I can recommend is to rock the SEO (Search Engine Optimization) and use “long tail” (more on that in another post) keywords to alert searchers.
Key words and search terms are the [...]

The rules of marketing and public relations have changed. There is no question about this statement. But what are the new rules? What do we do about it? David Meerman Scott just might tell us.
David Meerman Scott joins John C. Havens on “New Media Havens” today, at 11:30am ET to discuss David’s book “The New [...]

How do you get people to find what you’ve written in this age of self publishing? Listen to Diva Marketing Talks tonight to find out. Search is a science and an art, but it doesn’t have to be a guessing game.

Toby Bloomberg of Diva Marketing Talks hosts Search Engine Optimization (SEO) expert Stephan Spencer of [...]