Tag Archives: Portfolio

Web and Satellite Causing Static for Terrestrial Radio

Portfolio writer Liz Gunnison posted an article today entitled “Radio’s S.O.S.” that highlights the disruption of terrestrial radio by satellite and web entities.

Today’s Gunnison article sites two reasons terrestrial radio is hurting 1) content options for audiences is mushrooming and 2) the changing local advertising markets. Today’s post references an earlier Portfolio article from this week in which writer David Levine referred to BlogTalkRadio as “the dominant player” in citizen broadcasting. Gunnison writes:

Offerings on the internet include not only a wealth of audio streaming commercial-free, but now even the likes of BlogTalk radio—a site which essentially allows anyone to broadcast their own radio show for free over the internet…

And while internet offerings have long been stealing their share of listeners at home, terrestrial radio is steadily losing listeners on the road as well. Many cars now come equipped with options like satellite radio and mp3 device hookups, allowing drivers to listen to downloaded music and podcasts as they drive…

Our recent Reciva deal also indicates that Internet radio’s move to mobile will continue to cause static for terrestrial radio.

The focus for niche and on-demand entertainment that sources like BlogTalkRadio provide will continue to disrupt mainstream broadcasting business models. BlogTalkRadio’s diverse live and RSS enabled content will increasingly make it more appealing to advertisers seeking tailored ways to reach quality consumers – and for consumers to get relevant information that appeals to them. In addition, the business solutions programs offered by BlogTalkRadio provide easy, direct contact between businesses and their audiences in branded environments.

The article also quotes Barry Parr, a media analyst for Jupiter Research Group, who said “internet and satellite rivals can’t yet deliver professional-level coverage of local news.” BlogTalkRadio hosts are already challenging that assertion as well.

BlogTalkRadio: Altering Media, Business and Personal Perspectives

BlogTalkRadio continues to change perspectives. Whether it’s how people look at radio, the Internet, or that staple of the American home: the phone.

Yesterday’s Portfolio‘s piece on BlogTalkRadio has also changed a few perspectives about me.

Martin Varsavsky is a fellow entrepreneur and founder of numerous companies. I was an accountant in NYC twenty years ago when Martin asked me to join him to be CFO at Viatel. He gave me an opportunity to change the direction of my career.

Today Martin wrote a post about BlogTalkRadio and his changing views:

…my view of Alan Levy changed when I saw how he could successfully blend old style telephony with an exciting new format and the result is BlogTalkRadio. This week I was going to write an elaborate article in order to explain how is it that BlogTalkRadio democratizes the talk radio format using the internet and telephones and makes it available for all but I found out that Conde Nast Portfolio saved me from doing the research. Here’s a great article summarizing BlogTalkRadio.

Martin himself is a visionary entrepreneur who has founded many companies. His current project is FON, whose mission is to make WiFi universal and free by creating a unified global community of members who share WiFi. It’s already the world’s largest WiFi community.

I’ve always said I’m not your typical web 2.0 CEO. I’m not in the age range and I didn’t grow up with the Internet. Again, I’m changing perspectives on what people expect from a web 2.0 company. But I have a vision where everyone can join the conversation and have a voice that can be heard worldwide. And this citizen broadcasting network, BlogTalkRadio, is that vision that’s changing perspectives across the business, radio and Internet worlds.

Martin saw something in me that I perhaps not seen in myself. His confidence in me twenty years ago will always be appreciated.

Alan Levy
CEO
www.blogtalkradio.com

Portfolio: BlogTalkRadio is the "Dominant Player"

BlogTalkRadio continues to make headlines as a dominant player in the citizen broadcasting space. Conde Nast’s Portfolio.com posted an article entitled All Talk? by David Levine today.

It takes a broad look at the citizen broadcasting trend and features BlogTalkRadio prominently in the piece as a dominant player.

It also features some notable opinions by industry leaders:

“‘I think that [BlogTalk] represents something that’s far greater than itself,’ says Michael Harrison, publisher of Talkers magazine, a leading talk-radio-industry trade publication. ‘There’s a whole bunch of new Web-based entities that I predict will be the media stations of the future.'”

And Levine offers some excellent points about the space:

But internet talk radio is also rapidly getting attention from prominent hosts, guests, and broadcasting companies—especially in the wake of the blog phenomenon, which mainstream media outlets were slow to accept.”

“The online amateur-radio niche is still sparsely populated, and as yet, largely undefined. BlogTalk is one of the few companies that currently offers a medium explicitly designed to emulate traditional radio, and this may be part of the key to the company’s relative success.”

BlogTalkRadio continues to strive to be the best platform for citizen broadcasters to have a voice and for everyone to join the conversation.

Read the entire Portfolio.com article here > >

Portfolio: BlogTalkRadio is the “Dominant Player”

BlogTalkRadio continues to make headlines as a dominant player in the citizen broadcasting space. Conde Nast’s Portfolio.com posted an article entitled All Talk? by David Levine today.

It takes a broad look at the citizen broadcasting trend and features BlogTalkRadio prominently in the piece as a dominant player.

It also features some notable opinions by industry leaders:

“‘I think that [BlogTalk] represents something that’s far greater than itself,’ says Michael Harrison, publisher of Talkers magazine, a leading talk-radio-industry trade publication. ‘There’s a whole bunch of new Web-based entities that I predict will be the media stations of the future.'”

And Levine offers some excellent points about the space:

But internet talk radio is also rapidly getting attention from prominent hosts, guests, and broadcasting companies—especially in the wake of the blog phenomenon, which mainstream media outlets were slow to accept.”

“The online amateur-radio niche is still sparsely populated, and as yet, largely undefined. BlogTalk is one of the few companies that currently offers a medium explicitly designed to emulate traditional radio, and this may be part of the key to the company’s relative success.”

BlogTalkRadio continues to strive to be the best platform for citizen broadcasters to have a voice and for everyone to join the conversation.

Read the entire Portfolio.com article here > >