Tag Archives: small business

NFL Draft Day Is Here | 04.25.13

NFL Draft: round 1 Preview

by Draft Countdown in SPORTS

It’s Day 1 of the NFL Draft, so tune in for predictions and analysis to get you ready for tonight’s Round 1 picks! Later today, at 3:30 EST, get more pregame on the Draft Day Extravaganza.


‘idol’ Taylor HickS on STage fright, acting & his new Album

by Take 2 Radio Music in MUSIC

One of the most-loved American Idol winners, Taylor Hicks chats about his Vegas show, his upcoming album and, as one of the last cab fares out of Hurricane Katrina, his belief in the protective powers of fate.


10 Business Financing Myths for entrepreneurs

by Launch Talk with Tai Goodwin in BUSINESS

Karlene Sinclair-Robinson, author of Spank The Bank: THE Guide to Alternative Business Financing, shares tips on business financing for startups, small businesses and struggling entrepreneurs. 


Tribeca Film festival: ‘Whitewash’ star thomas haden church

by Milling About in FILM

From the Tribeca Film Festival, Robin Milling talks with actor Thomas Haden Church about his film Whitewash, and how he endured below-freezing temps in the mountains of Montreal during filming.


Good eats to protect you from Chemicals in Everyday Products

by The Jazzy Vegetarian in FOOD

Janice Stanger, author of The Perfect Formula Diet, talks about toxic chemicals in personal care and cleaning products and how a whole foods, plant-based diet protects against the effects of chemicals.


How MomBizCoach Grew a Successful Small Business on BlogTalkRadio

It was a pleasure to have BTR Host Lara Galloway, AKA MomBizCoach on BlogTalkRadio University this week.  Lara is a business coach to mom entrepreneurs and was recently named by Forbes as one of the top 30 women entrepreneurs to follow on Twitter (She has over 20K Twitter followers:).  In her interview she shares how she built her brand on BlogTalkRadio along with what she has learned from hosting her show since 2009.  This is a don’t miss episode if you are using BlogTalkRadio to help promote your business, brand, book or project!  Tune in here.

BlogTalkRadio Host Dr. Ed James Featured in The New York Times!

This morning, we were excited to see one of our hosts, Dr. Ed James featured in an article in the New York Times Small Business section.  In the article, columnist Melinda Emerson, A.K.A @SmallBizLady interviews Dr. James about his BlogTalkRadio show, Funerals and Fried Chicken and how it is helping to grow his social media audience and build an online following for his business.

He started the show to help promote Heal2BFree, a company he founded with the mission of “closing the health disparities gaps between people of different socioeconomic, racial and educational backgrounds.”  Through his program, Dr. James is educating not only his audience about healthier eating habits, but also urging institutions such as churches and corporations to provide healthier foods and promote physical activity to their members and employees.

In the article, he shares some valuable tips for those who are interested in getting their feet wet in online radio, including selecting a topic that you feel passionate about, starting a dialogue with guests on your show and learning from established hosts on the network.  He actually began hosting his radio program by connecting with an established host on BlogTalkRadio who helped to show him the ropes.  The piece also mentions BlogTalkRadio University, our educational radio program for hosts.

We are proud of Dr. James’s success and hope you are inspired by his story.  Go Dr. James! You can read the complete article here.

Social Media Tips for Small Business on ‘Coach Tim’

socialnomics-graphicI do not think that anyone would argue the fact that social media is changing how we interact and do business online. Last week there was a great show on BlogTalkRadio hosted by Tim Dollmeyer of “Coach Tim.” It highlighted how social media can help a small business market more efficiently and effectively. The show’s featured guest, Erik Qualman, shared some interesting perspectives on the space and helpful tips from his recently published book called Socialnomics.

In this hyper-connected world we live in, we increasingly turn online to do research and make decisions on products and services. With the advent of social media, the online search has gone well beyond just searching and finding product listings on a company’s website. We can now read what other people think about products in a wide range of online forums and easily reach out to our networks with tools like Twitter or Facebook to get suggestions. Positive (and negative) feedback now spreads much more quickly. And according to Qualman, the influence of an individual’s social graph is continuing to grow in importance with the release of services such Google Wave, Google Sidewiki and others.

That is why it is so important for businesses of any size to understand and leverage social media as they build relationships with their customers and prospects. In Coach Tim’s show, Qualman referenced that businesses are having to shift their sales and marketing strategies and take a more Dale Carnegie-like approach, “Listen first, sell later.” And social media provides an excellent way to listen.

Qualman shared a simple four step plan for small businesses looking to get started with social media marketing.

1) Listen to what people are saying about your company (and your competitors.) Qualman suggested that this is the best place to start. He also provided some great suggestions on FREE listening tools: Twitter Search, Google Blog Search, and Yahoo Site Explorer. You can also find a great list of other social media listening tools in this Marketing Profs article

2) Interact and join the conversation. Find a way to participate in the conversation in a way that makes sense for your business. This is an area where BlogTalkRadio helps a large number of small businesses by empowering them to join the social media conversation with a live, interactive radio show. We also have a cool new service called Cinch that helps business join the conversation on Twitter and Facebook with engaging audio, text and photo updates.

3) React to the conversation. One of the best ways to build relationships with your customers is to show them you value their feedback. Make sure that you are taking action on and acknowledging the feedback you receive.

4) Soft selling. If you take care of the first three steps, Qualman suggested the process of selling will be much easier, because you have been listening to what they want and have showed them that you value the relationship.

If you run a small business and are looking to find out how you can start to experiment with social media, this is a great show to listen to. You can listen to the full episode below.