What Is a Social Radio Network?

We have been spending a fair amount of time talking about how Blogtalkradio is the first “social radio network”.

In our view, traditional radio is inherently flawed and that’s why it is an industry in decline. Terrestrial radio is limited among other things, by high costs, limited geographic reach, no archival capability and a declining audience and hence revenue base. Clearly another significant weakness in the nearly century old medium is that the barriers to entry are way too high for the “citizen broadcaster” to get on air.

Who is to say that there is only one Howard Stern, Rush Limbaugh or Al Franken out there? Until now, the citizen broadcaster has been unable to seize the airwaves. Now finally, anyone with a phone or an internet connection can broadcast a live call-in talkshow complete with unlimited streaming, archival capability and RSS feeds.

Blogtalkradio is open and ready for business. In fact, we have been open for three months and in this brief time, tens of thousands of shows have been broadcast live and downloaded.

The movement has just begun and we are looking for you, the citizen broadcaster to check our service, listen to a show and if you dare, host your own.

Just today, we came across a post written by USC Professor Jerry Del Colliano who hits the nail right on the head.

We look forward to seeing you “on-air”


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